Jolene dress

‘Jolene’ feels as though it were shaped from the quiet poetry of a city waking at dawn. Like the curve of St Paul’s dome resting gently along the shoulder line, or London’s morning mist softened by the wind, this dress carries a sense of calm elegance, as if a fragment of the Thames at first light were carefully cut and tailored into form.

The neckline is defined by an elegant draped cowl design, with softly layered pleats fixed at the shoulder seams and carefully set to hold their natural, fluid folds. The result is a silhouette that blends French refinement with an effortless romantic ease, rich in dimension and movement. Designed as a versatile two-way style, ‘Jolene’ can be worn as a classic off-the-shoulder look or styled asymmetrically for a slanted-shoulder effect.

Worn off the shoulder, the neckline feels poised and composed, beautifully elongating the swan-like curve of the neck and collarbones while subtly refining the face shape. Styled on one shoulder, it leans into a softer, more sensual mood, drawing the eye to the shoulder and neckline, enhancing proportions and highlighting the elegance of bare skin with gentle confidence.

The waist is thoughtfully contoured with three layers of pleating. The first sits slightly above the natural waistline, visually lifting the proportions, while the built-in ease of the pleats allows for comfort without restriction. The second and third pleats sculpt the waist and abdomen, creating a smooth, cinched effect that defines a graceful, feminine silhouette.

Below the hips, decorative ladder-style tie detailing meets a softly gathered fishtail skirt panel, designed to move fluidly with each step and accentuate the body’s natural S-curve. The fabric choice elevates the entire look, crafted from a premium rose satin with a luminous sheen that feels inherently luxurious, elegant, and fluid against the body. The soft snow-white tone brightens the complexion and enhances radiance.

Lined with delicate stretch chiffon, ‘Jolene’ feels gentle and comfortable on the skin, balancing structure with softness. Romantic yet composed, graceful yet modern, this is a dress made for moments that deserve quiet confidence and lasting elegance.